Great news: We are adding two new AI features for you at the beginning of the year!
1. Now you can also find out the impact of company trends you have created yourself on your industry!
From now on, AI will also support you with company trends you have created yourself. This includes the implication of industry-related effects of a trend. The new feature can be found in all micro & macro trends, which are best accessed via the Trendfinder.
How to proceed:
Step 1: Open any Company-Trend and scroll down to our new AI feature ( please see picture).

Step 2: Use the drop-down menu to select any industry (in the example “Transportation & Mobility”). Once selected, the AI creates a personalised outlook within a few seconds on how the selected trend could affect the industry:

This post can be edited and saved. It can then be viewed at any time.
2. AI-generated challenges and opportunities for company macro trends
In addition, specific challenges & opportunities can now be identified with regard to a company macro trend (only available for macro trends). The new AI feature makes it possible to automatically create “challenges & opportunities” for any industry. This can serve as a basis for strategic innovation projects.
This is how it works (in the example for the macro trend “Social Channel Evolution”):
Step 1: Open any Company-Macro-Trend and scroll down to “challenges & opportunities”.

Step 2: Use the drop-down menu to select any industry (in the example “Transportation & Mobility”). After the selection, the AI creates a personalised outlook on the challenges and opportunities that this macro trend brings for the selected industry.

The automatically created “challenges & opportunities” can also be edited and saved. These can then be found at any time under “challenges & opportunities” for the respective industry.
Important note: If you want to use this new function to its full potential; a message to info@trendone.com is required. The reason for this is data protection compliance, there are no additional costs for using this function!
We are interested in continuously improving the Trendmanager so that we can make the handling of trends even more intuitive for you. Please help us by sending us your feedback and requests. Thank you very much and enjoy the new features!
Happy New Year wishes
Your TRENDONE-Team
We wish you continued success, growth and inspiration for 2025.