We firmly believe that major changes start out as small events. With our trend research approach and our international trend-scouting network, we provide a real “360-degree” scouting service. This means that we look for, find and prepare new trends and innovations for you from all industries and areas of life throughout the world. This approach ensures that you get a comprehensive overview of what’s happening. In this way, you will always get the most important trends from your industry as well as relevant innovations from other industries too.
“The Trendexplorer provides trends that represent a good basis for opening up people’s minds and helping them to think afresh. In workshops, we work with the latest trends to encourage our clients to view things from a different perspective and test all kinds of crazy ideas.”
Kornelia Hofmann / Leoburnett
The micro-trends that we publish in our tools – the Trendexplorer and Trendmanager – are ideal as external impulses for your presentations or workshop formats, but also as practical examples to clarify and back up your theories and ideas.
With the help of the micro-trends, you can reinforce your theories in presentations with the very latest best practice examples. The micro-trends also allow you to clarify how the current state of affairs can be viewed from a different perspective in order to generate new ideas. For this purpose, read also: Radical Game and Trend Café.
To make micro-trends available in your presentations or for workshops, proceed as follows:
- You can create a new workspace in the Trendmanager under “Workspaces”.
- Use the Trendfinder to identify micro-trends related to your topic. See also the Tips for using the search.
- You can now export the micro-trends in the workspace.
- You can then add the micro-trends to your presentation or print them on cards. We can also store your individual template in your company design. Get in touch with us!
Example of “Remote Healthcare Solutions” micro-trends as best practice examples for your ideas.