The TRENDONE Trend Universe includes trends that have the potential to fundamentally change markets and brands. We map these identified change phenomena in our Trend Universe, which covers 17 mega-trends, 109 macro-trends and over 35,000 micro-trends. Every month, we provide you with a further 250 micro-trends. The Trendmanager gives you access to the entire Trend Universe. In addition, you can define your own mega- and macro-trends for your company and edit the TRENDONE Trend Universe.
In order to take into account the changes and developments that the change phenomena undergo over time, the mega- and macro-trends are regularly reviewed to see how relevant and up-to-date they are.
